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Post by account_disabled on Feb 19, 2024 6:36:29 GMT
The video they used far exceeded that number, achieving an increased conversion of 23%. What makes it effective: Implementation! The landing page is very simple and puts the major focus on the video play button. We’re told several Google Experiments and A/B tests were run to achieve optimal layout and placement. Though it’s not a topic most visitors understand, the video is written with the target audience in mind. In fact, it may not make all the sense in the world to the average consumer – but that’s ok – it spoke to the correct audience and the numbers prove it. Begins by identifying with the customer, mentioning all the tools that Buy TG Database have come up short in helping the viewer. The product interface is represented versus shown. This helps the viewer not get overwhelmed trying to look at every single feature, just what’s important at the moment. The end of the video makes use of a simple, straightforward call to action telling the viewer to download a “free 30-day trial today”. Overall, the animation is clear and related to the basic nature of a short explainer video. All movement is tied together in a natural way that makes the video visually interesting, and brings more attention to the content of the product that’s being featured. 2. How CrazyEgg Increased Revenue by $21,000 Per Month Although we’ve heard tons of stories (ours included) of serious revenue jumps after implementing a landing page explainer video, one stays at the top of our memory. It’s for CrazyEgg a heat mapping service that helps site visitors understand what users are doing on your site.
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